We can't tell them apart
The 24/7 hype wagon surrounding the iPhone 7 is starting to look a little shaky after a Chinese site got its paws on the latest model and stuck it alongside the old one.
The result is a bizarre spot the difference which makes the iPhone 7 look like the twin of the older model.
What this says, which the Tame Apple Press isn't, is that if you have an iPhone 6S it is probably not worth upgrading to the iPhone 7. Sure it might have a slightly better chip, but most punters are will not spot the difference.
What is really weird about this is that Apple is in trouble. It needs good sales of the iPhone 7 to bring back its street cred. Instead it is pinning its hopes on a device which is basically the old one. Let's not forget the iPhone 6S was not Apple's greatest moment, being the model which showed the brand to be floundering.
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